S___S_A.W - cafe and dessert SITE - Dunsan dong, Daejeon CLIENT - S___S_A.W SPACE IDENTITY - LABOTORY BRAND IDENTITY - LABOTORY FURNITURE - LABOTORY STYLING - LABOTORY PHOTO - Yongjoon Choi
Stay in the seasons S___S_A.W stands for the four-seasons as Spring, Summer, Autumn, and Winter. Sometimes we reming our memorable moment as the seasons go by. Each person desires to remember and stay in the moments in the flow of the seasons. Space shows how this process applies to brand identity. Integrated design elements describe the changes of the seasons - texture of the material, different floor levels, the flexibility of circulation, and lighting of the space. In this space, people understand the relationship between these elements when there is a change of the seasons. As the seasons abide in one's memory, we hope that S___S_A.W also remain as a memorable moment in the visitor's mind.
291 PHOTOGRAPHS' (LOTTE DEPARTMENT)